I don't have a big budget, can I still get "big-budget" media? How is the pricing calculated?
Yes.
Smaller businesses pay less. Larger businesses pay more.
The scope of use is a major contributing factor in how creative work is priced; a small startup will have less reach than a global corporation and thus pays less to license the same work.
I price projects based on the creative and production needs, in combination with the specific use of the imagery. In other words, while a small business may not have the marketing or advertising budget to book models, props, and large scale venues, the deliverables I provide will still match the technical quality and expertise of a large big-budget corporate production.
If you have concerns about budgeting, contact me and we'll discuss possibilities.
More Frequently Asked Questions
I don't understand, what makes commercial photography different from just hiring a photographer for a day?
Quality.
While my aim is to make every final photograph look simple, natural, and effortless — that’s rarely the fact.
A well executed photograph involves balancing many factors such as composition, lighting, styling, blending and retouching, it’s a lot of problem solving that comes with experience.
In addition, commercial photography involves collaboration with clients, art directors, marketing teams, and other professionals to bring their vision to life.
What services do you provide?
We make photos and videos.
We create photography and media of architecture spaces, food and beverage, product and retail, lifestyle and editorial and skilled drone/aerial coverage.
I have never hired a photographer before, where do I start?
Plan ahead.
Before inquiring, you should have a good idea of (a) how soon will you need the project done (b) whereabouts will the work take place and (c) what are some examples of what you want to achieve. It is also helpful to know who on your team will be the key decision maker/tie breaker, who will be the primary point of contact before, during, and after the shoot, and how much staff you have available to assist with the production process.
For the more detail oriented, feel free to review the AIA Best Practices Guide. Once you have a good idea of what your project might look like, give me a call at or shoot me an email to continue the planning process.
Do you offer services aside from photography?
Yes.
We offer additional services such as photo editing, retouching, graphic design, web design (we built this very website), SEO, social media management and more.
We also offer branding, marketing, and advertising consulting to help you create and maintain a cohesive visual identity.
Can you do aerial/drone projects? Are you licensed and insured?
Yes and yes.
I am licensed with the FAA, follow all airspace regulations, and carry full liability coverage for all commercial drone flights.
I also have experience with traditional helicopter-aerial projects for more specialized imagery or if we need to shoot from higher altitudes that are unavailable to drone based services.
My business has a "brand/look" that we want to maintain, can your content match what we already have?
Yes.
I can take directive from examples of either (a) your current brand/look or (b) the brand/look you would like to emulate. The more branding and identity you have already established, the clearer our objective as photographers will be, and thus the better the entire project will turn out for you.
Do you only work with large companies/resorts?
No.
We love working with businesses of all sizes and budgets. We understand the importance for EVERY business to have impactful visuals to help them attract customers. We even offer specialized packages for startups or entrepreneurs on a budget.
How much advance notice do I need to book a project?
2-4 weeks, ideally.
Commercial photography shoots can often take weeks of planning and preparation with very tight running schedules and deadlines. By providing as much advance notice as possible, we are better able to schedule and prepare for your shoot in a professional and reliable way.
How do I know I'm getting what I want/need? Can I be involved in the creative process?
Yes, you're the producer, I'm the director.
You (or your coordinator) can be involved in each stage of the process, from pre-production to the photoshoot and into post-production. During the actual shooting/filming, media can be shown on a monitor in real time so we all know we’re going in the right direction.
For those who prefer a more hands-off approach, we can schedule virtual a conference call over Zoom or Google Meet to review art direction, creative, model usage, etc.
What sets a “commercial photographer” apart from other photographers?
Experience.
Commercial photography, as with any specialty, requires its own unique set of skills, abilities and experience. From balancing light to working with perspective it takes years of training and practice to perfect all the nuances of commercial photography.
One of the key differences between a commercial photographer and other photographers, such as a real estate photographer, is their ability to capture images that effectively convey a message or tell a story that also matches the voice and tone of an existing brand.